ESSENCE

Essence is a budget-friendly makeup brand known for trend-driven formulas and playful packaging, spanning base products, eyes, lips and brows. Our Essence collection brings together the label's most searched-for launches, including the I Love Extreme Volume Mascara, the Extreme Shine Volume Lipgloss and the Juicy Bomb lip oil line, so you can build a full look from one place.

A quick buying guide to the Essence range

For complexion, the ESSENCE Baby Got Bronze Bronzing Stick is a cream-to-powder stick that blends easily into cheeks and temples for a warm finish, while ESSENCE Baby Got Blush and Blush Crush! both offer a buildable flush for the cheeks. If you like a multitasking product, ESSENCE What A Tint! Lip & Cheek Tint can be layered on lips and cheeks alike for a fresh, dewy look, and the Bright Eyes! Under Eye Stick offers a quick swipe for the under-eye area alongside a jelly grip primer stick format many shoppers look for by name.

Eyes are well covered too. The ESSENCE Lash Princess False Lash Effect Mascara is one of the brand's most searched-for products, built for a bold, false-lash-style finish, and shoppers hunting for the I Love Extreme Volume Mascara or the I Love Extreme Crazy Volume Mascara will find both volume-focused formulas sit in the same family of lash products here. Pair your mascara pick with an ESSENCE Eye Shadow Palette for a complete eye look. Brows are handled by the ESSENCE Lash Brow Gel Mascara for a tinted, groomed finish and the ESSENCE Fix It Like A Pro Transparent Brow Gel for a clear hold; the Brow Lift & Freeze Glue gives a laminated, brushed-up brow style for anyone chasing that soap-brow effect.

For lips, the ESSENCE Line N Stain Tattoo Lip Liner combines a lip liner with a tint for longer-wearing colour, and the 8h Matte Comfort Lipliner is built for a matte lip look with a comfortable feel. If you're after gloss and shine, look for the Essence lip oil and Juicy Bomb formulas, plus the Extreme Shine Volume Lipgloss, all designed to add a glossy, plumped-looking finish on top of colour. Browse the wider Lips and Eyes collections to mix Essence pieces with other brands, or check Face Make up for more base products such as correctors and concealers.

Choosing the right Essence pieces for your look

Start with what you use daily: a concealer or corrector and a lip product cover most routines, then add a bronzing stick, blush or bronzing drops for warmth and colour. If your focus is eyes and brows, a volume mascara, brow gel and brow glue work well together for a defined finish, while a lip liner paired with a lip oil or lipgloss rounds out the lips. Always patch test new formulas, check the label for the full ingredient list, and speak with a pharmacist or beauty advisor if you have sensitive skin or specific concerns. New Essence and other beauty arrivals land regularly in our Just Landed collection, and you can also explore Beauty Essentials for everyday staples to pair with your Essence picks.